capital one
New Year New You
We were thrilled to be asked back for another fun Capital One piece. Just like you, our hero thinks they know what they want but they're not sure how to get there.
It’s a beautiful day in the mountains, the path is clear when, shit … a kaleidoscope. Dun dun dun daaaa, Capital One is here to help.
They’ve got the tools to help you see the path and get back on it. Break the kaleidoscope my friends. Break it.
PROCESS
A kaleidoscope effect is used to illustrate the noise and confusion that often gets in the way and how the tools and space that Capital One provides break through that noise, bringing the clarity needed for success.
CREDITS
Client
Capital One
Agency
Berlin Cameron
Executive Producer
Whitney Green
Producer
Niabi Caldwell
Creative Director
Sean McClintock
Art Director
Angie Son
Design
Diego Abad
Timo Prousalis
Animation
David John Reyes
Travis Schmidt
Diego Abad
Timo Prousalis