Call Me Out
Phone calls, texting and driving, don’t mix. Chevy took on this important safety message with its Call Me Out app. And we took on the challenge of promoting the app at a DMV near you. Rolling out across DMVs in America, this piece aimed to entertain and educate while people waited for their numbers to be called. Grabbing attention with bold type design, fun characters and bright colors, people couldn't look away. And they didn’t want to call anyone on the ride home either.